India's Retail Pulse
One connected read of how independent retail demand moves — category colour, order rhythm, store formats and regional behaviour. All panels show clearly marked sample data; the architecture supports live analytics as coverage grows.
Demand, repeat ordering and fill rate — on one canvas
Bars are the demand index, the line is repeat-order rate, and the shaded band is fill rate. Read together, they show whether demand growth is being converted into reliable supply.
Retail demand curve
Festive quarter (Sep–Nov) carries the sharpest uplift, while fill rate holds above 90% — demand spikes are absorbed, not lost.
Category colour
Each category carries its own colour across the platform — beverages and snacks drive volume, personal care drives frequency.
- BeveragesChilled + festive led
- SnacksImpulse counters
- Personal careSachet-heavy
- Home careMonthly cycles
- Pharma OTCSeasonal spikes
Store format mix
Kirana counters anchor the network; specialist formats layer on top.
- Kirana 84
- Paan 63
- Pharmacy 47
- Beauty 39
Regional retailer behaviour
Same five behaviours, four regions. Tap a region to bring it forward.
- North
- West
- South
- East